The brand had strong products and a loyal following, but their digital infrastructure wasn't built to scale.
STAY GOLDEN COSMETICS
8 FIGURE BRAND
OVERALL REVENUE PEAK
$600,000 +
IN ONE MONTH
6 FIGURE
PEAK DAILY REVENUE
2017
Brand founded
The Challenge
Where they started.
The Solution
What we built.
We rebuilt the site from scratch, launched a full email infrastructure, and stood up paid social.
The Process
How we did it.
Month one focused on foundation. Month two we activated paid social. Months three and four we optimised.
The Website
Built to convert.
A full redesign, elevated brand identity and a site architecture built to turn browsers into buyers.
The Product Line
Packaging designed in-house.
When copycat brands started duplicating, we evolved, each shade reimagined as its own character.
Press and Recognition
From the internet — to everywhere.
Forbes
Founder named to the Forbes Next 30 list.
Urban Outfitters & Dolls Kill
Secured national retail partnerships.
Coachella
Featured at Coachella — beauty meets culture.
Email & SMS Marketing
Meta Ads
Google Ads
TikTok Ads
Influencer Marketing
AI Content
Email Marketing
Campaigns with real creative direction.
Every email built to feel like a brand moment, not a promotion.
Motion and Animation
Product animations built in-house.
Every animation created in-house, designed to stop the scroll on social, in ads, and on site.
Burlesque GLITTER LIP KIT Product Animation
GALACTICA GLITTER LIP KIT Product Animation
REGAL GLITTER LIP KIT Product Animation
Working with Auxrum transformed our entire digital presence. The results speak for themselves.
STAY GOLDEN COSMETICS
Your brand deserves a foundation this strong.
We build the systems. We run the growth. You focus on the brand.